Consumers turn to the web for everything. If you are not on the first few pages of their search, your service and product are irrelevant. This is where growth hacking can instantly raise the profile of your brand.
But first, a history lesson. In the 1990s, we got the Internet. Ten years later, businesses realized they needed help standing out on the web, creating the world of SEO. But by 2010s, those SEO rules were ancient. Search engines didn't care about backlinks and meta descriptions. They wanted to see content. That was the beginning of content marketing.
The future is Growth Hacking. The digital application is a combination of content, technology and strategy. It leverages all the digital tools of PR, SEO, technology and content marketing with a rapid experimentation process that floods the web.
Want to learn more how Growth Hacking can help your business? Click on the green button below to see what Macias LABS is brewing in this rapidly changing world of technology.
See how we used the media to raise the profile of the following financial clients. Case studies available upon request.