By Mark Macias
A friend just forwarded me a Business Insider article where Mark Cuban – the brash owner of the Dallas Mavericks and star of the reality TV show Shark Tank – discussed PR for startups and advised that they “Never hire a PR Firm.”
In his business book, How to Win at the Sport of Business, Cuban also elaborated on why many companies shouldn’t hire PR firms.
I sent Mark Cuban an email after reading his book – and he actually responded. Rather than elaborating, take a look at my email to him and how he responded. It will change your view on PR firms for startups.