By Mark Macias
PR vs advertising. It’s a question I hear a lot from companies trying to reach consumers. When you take a deeper look at the ROI and benefits of PR and advertising, you will see that a story on the news is much more affordable than ads – and it remains on the web long after your campaign ends.
How PR can Help Your Business:
Other ways your business can benefit from PR include:
– Media placements will get you into the conversation
– Improves Search Engine Ranking
– Adds Credibility
– Increases Social Media Influence
– Improves Sales
– PR Continually Works for You long after your campaign is over.
Macias PR held a webinar on this topic. Here’s an except from that webinar that explains the benefits of PR.