By Mark Macias
A reporter with CNBC called me last week on how I would manage the Papa John’s crisis. (You can read story here).
I answered some of the reporter’s questions in writing – and not all of my answers were used. I think there is more insight that can help any company trying to prevent or manage a crisis.
Here’s a look at the other questions this reporter asked, along with my answers.
Continue reading “MACIAS PR on CNBC – Giving Crisis PR Advice”
By Mark Macias
I just watched a 60 Minutes investigation that slammed the budget airline, Allegient Airlines. The investigative reporter described Allegient as the most dangerous airline. If that doesn’t kill a reputation, what will?
Every time I watch an investigative story on TV, I go back to my investigative reporter days and reflect on how I would have defined the story. I also compare how the accused responded in the interview.
So what could Allegient Airlines have done differently to manage this crisis situation?
Continue reading “60 Minutes – Crisis Advice for Allegient Airlines”