How Much Does PR Cost? MACIAS PR Unveils Free Tool That Reveals Cost

NEW YORK, February 22, 2019 (Newswire.com) – It’s the question every business owner wants to know: How much does PR cost? The top tech and healthcare PR firm MACIAS PR has just unveiled a free tool to help all founders, marketers and business owners identify the cost for any public relations campaign – without even picking up the phone.

FreePRQuote.com is exactly what the name says – a free PR quote for any business or industry, regardless of size.

The founder and owner of MACIAS PR Mark Macias says he created the virtual tool as a way to help business owners who are asking him “How much does PR cost?”

“How much does the typical PR campaign cost is a relevant question in business,” said Macias. “The cost for PR is similar to other service sector industries, like accounting and law. The cost depends on how many hours are needed to execute the campaign; how complicated is the work; what specific needs do you have; how unique is your product. FreePRQuote.com provides a free PR estimate based on how the business responds to these questions.”

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The Publicity App Upgrades Content With Customized Marketing and PR Strategy

NEW YORK, December 18, 2018 (Newswire.com) – Entrepreneurs, startups and business owners in search of publicity now have a new digital tool to help them identify a customized branding strategy with The Publicity App.  

The top tech and healthcare public relations firm, MACIAS PR, has updated The Publicity App with interactive features that include branding and marketing angles for companies looking to elevate their brands.

The free mobile app also includes a customized calculator that gives PR Estimates based on a company’s PR and marketing needs. The Publicity App delivers a customized PR proposal after users request a PR estimate. The Publicity App was designed to assist CMOs, marketers and entrepreneurs with their branding and marketing strategies. We still recommend that entrepreneurs and startups turn to an experienced firm when launching their marketing and PR campaigns. The Publicity App is a great starting tool.

The founder of The Publicity App, Mark Macias, says The Publicity App was designed to give business owners and entrepreneurs another tool in their brainstorming arsenal.

“The Publicity App was created to assist CMOs, marketers and entrepreneurs with new branding and marketing strategies,” said Macias. “We still recommend that entrepreneurs and startups turn to an experienced PR firm when launching their marketing and PR campaigns. The Publicity App is a great starting tool.”

Macias says much of the content in The Publicity App is culled from his firm’s PR, branding and marketing strategies.

MACIAS PR was named the 2018 Strategic PR Firm of the Year by marketing peers, receiving the ACQ5 Award. It was the second year in a row MACIAS PR was honored with the award. In 2015, 2016 and 2017, researchers with Finance Monthly named MACIAS PR the Financial PR Firm of the Year. 

The Publicity App features six campaign strategies to help companies with branding. They include:

  1. Startup Publicity
  2. Credibility Campaign
  3. Crisis Management
  4. Revenue Generation Campaign
  5. Online/SEO Campaign
  6. Event Promotion

Macias said The Publicity App also saves entrepreneurs time since they can access the free mobile app anytime on their phone. 

“We understand that entrepreneurs don’t have time to speak over the phone. We don’t want to hear a sales pitch from PR firms,” said Macias. “The Publicity App brings your marketing and PR strategy a lift from a top PR firm that understands media strategy and execution.”

About MACIAS PR

MACIAS PR was founded in 2009 by Mark Macias – a former Executive Producer with NBC and Senior Producer with CBS in New York. The top tech and healthcare PR firm uses strategies that stem from his background inside the media.

The Publicity App is available to download on iOS and Android.

New Mobile App – Last Minute Broadway – Scans the Web for Discounted Broadway Tickets

NEW YORK , December 4, 2018 (Newswire.com) – An Off-Broadway producer has launched a new mobile app that lists every Broadway and Off-Broadway discounted ticket into one location.

The free mobile app, Last Minute Broadway, scans the web for discounted tickets that are rarely promoted or advertised. Last Minute Broadway does not sell theater tickets. Instead, it compiles daily offers into a database so consumers can compare prices and find the cheapest tickets.

Last Minute Broadway is available for free in the iOS and Android app stores. In the process of promoting our own Off-Broadway play, we realized most theaters offer last-minute discounted tickets, but you have to dig to find them on the web. Yes, there are discount theater brokers selling tickets – like TodayTix, and Broad Ticket, but they only list their own offers. They won’t tell you about cheaper tickets for sale on other sites. Last Minute Broadway is the only app that aggregates the best offers and puts them in one location.

The creators of Last Minute Broadway, Mark Macias and Sanne de Groot, say they were inspired to create the mobile app while promoting their own Off-Broadway play on the life of Elvis Presley – “The King, The Final Hours.”

“In the process of promoting our own Off-Broadway play, we realized most theaters offer last-minute discounted tickets, but you have to dig to find them on the web,” said Macias. “Yes, there are discount theater brokers selling tickets – like TodayTix, and Broad Ticket, but they only list their own offers. They won’t tell you about cheaper tickets for sale on other sites. Last Minute Broadway is the only app that aggregates the best offers and puts them in one location.”

What are the Best Broadway or Off-Broadway Shows to See?

Last Minute Broadway also compiles reviews from theatregoers and critics so consumers can read what others are saying before they buy a seat.

“In the process of compiling this database, I saw listings for hundreds of Broadway and Off-Broadway shows in New York alone,” said de Groot. “I didn’t know which shows were good and which were bad. It got me thinking, why don’t we also add reviews from critics and theatregoers so our app users can know if it’s a good show before they buy their tickets.”

Last Minute Broadway also highlights insider secrets that most New York theater enthusiasts already apply, but few tourists and consumers know.

“Most tourists wait in line for hours at TKTS in Times Square for discounted theater tickets, but most don’t know they can buy these same discounted tickets with no lines in Brooklyn, Lower Manhattan and the Upper West Side,” said de Groot. “Last Minute Broadway reveals some of these insider secrets that only a theater buff would know.”

What Broadway Show Should I See?

If users don’t know what type of show they want to see,Last Minute Broadwayoffers suggestions for the most popular Broadway and Off-Broadway shows, complete with discounts and reviews from experts with Show Score and The New York Times.

Last Minute Broadway also features a map of all 40 Broadway and Off-Broadway theaters in Manhattan, helping users see how close the theater is to their location.

Last Minute Broadway is available for free download in the iOS and Android app stores.

Why Boutique PR Firms Deliver Better Media Results

By Marta Majstorovic

Do you get better results results working with a large or boutique PR firm?

A larger PR firm will show up with a big team and visual PowerPoints, but don’t be misled by their side show. Large PR firms are notorious for over-promising and under-delivering once they win the account.

Larger PR firms will prioritize your business based on the size of your budget. Unfortunately, smaller tech startups or local businesses won’t get the dedicated resources or attention unless they are paying more. Equally important, your strategy at a large PR firm is more likely to come from an inexperienced publicist.

“During my time as an Executive Producer with NBC and Senior Producer with CBS, a junior account publicist would frequently pitch me story ideas that weren’t developed or lacked the news angle. And these were publicists representing big brands,” said Mark Macias – the founder of MACIAS PR. “Their strategy was always off. Those publicists had weak and lazy pitches.”

At MACIAS PR, the strategy always comes from the founder of the firm. It’s like having an Executive Producer on your team. Clients deal directly with an experienced media strategist while the rest of the team assists with execution. It’s one of the reasons why MACIAS PR consistently delivers media placements for its clients.

(Here’s a look at what MACIAS PR delivered in the 4th quarter of 2017).

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