By Mark Macias
How do you measure a successful Financial PR campaign? It begins with media placements, which is why our team is excited to reveal the media milestones we secured for our clients during the 1st quarter of 2016.
Just in March and April alone, Macias PR secured multiple stories for our clients with Barron’s Magazine, The Wall Street Journal, CNBC, Reuters, The Financial Times, MSN Money, The Street, Kiplingers, US News & World Report, NBC News, The San Antonio Express, Crain’s New York, KSAT-TV, the largest Spanish newspaper in New York, El Diario, and other financial trade publications.
In the financial sector, Macias PR secured media placements for our asset management and fintech clients with the Wall Street Journal, two prominent Sunday stories in Barron’s Magazine, two stories in The Financial Times, an editorial in Kiplinger’s Magazine, analysis in TheStreet.com, a story on CNBC, financial analysis with MSN Money, a nationally syndicated story with Reuters, and two stories with the banking trade magazine, The American Banker.
Macias PR also ran a media campaign in the first quarter of 2016 for a national nonprofit organization that helps veterans with VA housing and financial literacy. That media campaign targeted veterans and military families in San Antonio, Texas where Macias PR secured prominent news stories with the largest local newspaper in San Antonio and several TV segments on the local news.
Macias PR, which was named the 2015 top “PR Consultant Firm of the Year – USA” by Finance Monthly, led media campaigns in the first quarter of 2016 for an asset management firm, a Congressional candidate, a prominent lending organization, a national nonprofit organization, a fintech client and a healthcare organization.
When you score big, it feels good. You also need to reflect and appreciate the moment. Here’s a sizzle reel showcasing how we felt
Now – onto the media campaigns. Will the next big story the media covers involve your company?