Here’s some candid and overlooked advice on how to get the most out of your publicist or PR team. Make sure you take care of them.
I wrote an article for Forbes awhile back and shared some anecdotal stories of why your publicist will work harder if they like you. We’re people too, and the best publicists are likely extremely creative. Have you heard the adage about creatives running with their emotions?
But this isn’t about the negative. It’s about the positive. Here are 3 quick points that will curry favor with any publicist, and inspire them to work harder for you.
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